Regional Sales Director Africa, Middle East, Latin America in Nationwide Sweden at HemoCue America

Date Posted: 8/8/2019

Job Snapshot

Job Description

Job ID: HEM000616

About Us

HemoCue, acquired by Radiometer Medical ApS in April 2013, is a global leader in point-of-care testing. HemoCue AB (Ängelholm, Sweden), introduced in 1982 the first accurate, near-patient hemoglobin test. The company also sells point-of-care tests for glucose, urine albumin, HbA1c, total and differential white blood cell count. Further information, visit

Radiometer - Make an impact on life. The difference between life and death can be just a few minutes. Radiometer’s diagnostic equipment is of crucial importance to doctors all over the world in their effort to diagnose critically ill patients quickly and accurately. From biotech and software specialists to financial controllers and engineers, all 2500 colleagues are committed and dedicated in their effort to make an impact on the life of others with our high-quality solutions. Radiometer’s leading position in the market has been secured over the last 50 years. Together we continue to raise the bar in acute care and constantly develop in new areas. Radiometer has an annual turnover of more than DKK 3 billion and is owned by US-based Danaher Corporation.


Are you passionate about driving sales in a competitive environment? Are you a driven leader with an ambitious mind-set that focus not where we are, but where we are headed? Then please look here.

 This role is a newly built position, responsible for all HemoCue business in Africa, Middle East and Latin America. The total revenue is $17m, with strong growth. Reporting into the position are four Regional Sales Managers as well as the General Manager for HemoCue’s sales subsidiary in South Africa, which has a revenue of >$5m and 28 associates. This position is located in Ängelholm and in addition to the sales responsibility; the role will assume other commercial responsibilities in the head office. The position reports into the Senior Director International Sales, Anders Wallseth.

 All three regions are expected to grow >10% per year for the next three years. This will be achieved through accelerated sales efforts by the direct sales force in ZA, supported by deployment of transformative and digital marketing, as well as through an increase in distribution partners in all geographies in countries segments that are currently underserved or where the performance of the current channel partner is not adequate.

 Responsibilities include, along with strong leadership, managing, coaching and developing associates as well as deciding on the right channel partners and go to market strategy. The main tools to deliver this growth are: 1) Building a strong team of managers and associates that are motivated and pull in the same direction. 2) Building channel muscle in the shape of the most powerful combination of direct and indirect efforts (and for indirect channels to select the right distributors for Blood Banks, Hospitals, Screening/Public Health and Primary Care). A deep interest in markets and competitor activities in the region is a must.

 This strategically minded leader ideally possesses a good understanding of the medical market in the region and has a consistent track record of balancing demands of multiple internal and external customers. The leader will utilize problem solving and identify enablers and blockers for success, and suggest effective actions and countermeasures.

 Your responsibilities and tasks will include:

  • Establish coherent and state-of-the art sales strategy and tactics for the region
  • Drive top-line through coordination, training and allocation of distributor and field-force
  • Optimize the sales group and field-force structure to support the regional needs and allocate resources to regional priorities
  • Optimize the sales channel setup to support the regional needs
  • Working collaboratively across functions to manage sales resource demands
  • Ensure the development of pre-launch sales plans for new products within the planning horizon
  • Monitor competitor activities and increasing market share through effective selling to the BB, Hospitals, PC and other segments
  • Able to travel on average 80 days per year in the region


You hold a MBA or Master’s degree in business, marketing, economics, finance or equivalent and min. 10 years of working experience. You have experience in developing sales strategies, leading a region with several different countries including experience of handling both direct sales force and channel routes to market. You are fluent in oral and written English.

Personal skills

  • A strong self-starter who is creative, innovative, and flexible with a collaborative and results-oriented management style.
  • Confident, influential and able to take commercial partners to the next level.
  • Capable of working independently and functioning as part of an integrated team. Results and bottom line-oriented.
  • Strong interpersonal skills and leadership qualities necessary to lead and energize indirect and direct teams.
  • Comfortable in an international and matrix led environment with first hand, international experience.
  • Process oriented and efficient with numbers.
  • An individual of high personal integrity and ethics with uncompromising standards.
  • Organized and persistent: Able to prioritize, organize and get things done.
  • Interviews will be held as soon as relevant candidates have been identified.

We offer you

A unique opportunity to work in the field of medical technologies, where knowledge sharing and professional respect combine to make it both fun and meaningful to go to work. Both in South Africa and abroad you will meet enthusiastic colleagues who take pride in making a difference in a company whose products can truly impact other people's lives. We offer you 'freedom with responsibility', opportunities for training and career development.

We are looking forward to receiving your application no later than 2019-08-10. For further information, please contact Senior Director International Sales, Anders Wallseth,

Job Requirements



Danaher Corporation Overview

Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, including life sciences, medical diagnostics, dental, environmental and applied solutions. Our globally diverse team of 71,000 associates is united by a common culture and operating system, the Danaher Business System, which serves as our competitive advantage. We generated $19.9B in revenue last year. We are ranked #162 on the Fortune 500 and our stock has outperformed the S&P 500 by more than 5,200% over 25 years.
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