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Market Access Manager Diagnostics in Nationwide Italy at Cepheid

Date Posted: 5/15/2019

Job Snapshot

Job Description

Job ID: CEP003077

About Us

At Cepheid, we are passionate about improving healthcare through faster, more accurate diagnostic tests. With our GeneXpert® System, we’ve taken the most sophisticated molecular technology and packaged it into an automated, easy-to-use format that has quickly become the platform of choice worldwide. From the largest laboratories to small physician offices, our game-changing solution delivers critical answers when clinicians and patients need them most. Through strong molecular biology capabilities and ongoing product innovation, we are focused on developing tests for healthcare-associated infections, sexual health, critical infectious disease, virology, and oncology applications. Come join our vision for a better way and help make life better for us all! For more details, visit us at or follow us on Twitter (@CepheidNews).


Key Purpose and Accountabilities:



•    Manages initiatives to enable market entry, and rapid adoption after launch of Cepheid’s oncology assays in Italy

•    Creates network with all relevant stakeholder groups and influencers to facilitate and optimize market penetration


•    Manages the market access related activities in Italy

•    Builds relationships with policy makers, key prospect customer groups and businesses

•    Responsible for identifying and recruiting appropriate study and prospective customer sites (early adopters) together with EMENA Marketing management

•    Responsible for providing business-specific market assessment and competitor market intelligence

•    Develops and validates value messages together with (and for) different stakeholder groups

•    Provide market feedback to help defining the strategic market access roadmap

•    Identifies and prepares steps to obtain value-based reimbursement for Cepheid’s innovative and high medical value offer

•    Develops a national market access plan supporting value pricing and reimbursement

•    Works with local country management to exchange information, e.g. on business opportunity and targeting

Job Requirements


Experience, qualifications, skills required:


•    5 years of relevant professional experience and prior experience working with KOLs

•    Having worked in the field of oncology is a must, an existing network of urologists and/or gynecologists a big plus

•    Advanced university degree or equivant technical/scientific experience

•    Excellent understanding of regional funding and reimbursement pathways

•    Proven track record/success in achieving funding/reimbursement  for innovative products in the Clinical Diagnostics Marketplace: IVDs and/or Medical Devices

Danaher Corporation Overview

Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, including life sciences, medical diagnostics, dental, environmental and applied solutions. Our globally diverse team of 71,000 associates is united by a common culture and operating system, the Danaher Business System, which serves as our competitive advantage. We generated $19.9B in revenue last year. We are ranked #162 on the Fortune 500 and our stock has outperformed the S&P 500 by more than 5,200% over 25 years.
At Danaher, you can build a career in a way no other company can duplicate. Our brands allow us to offer dynamic careers across multiple industries. We're innovative, fast-paced, results-oriented, and we win. We need talented people to keep winning. Here you'll learn how DBS is used to shape strategy, focus execution, align our people, and create value for customers and shareholders. Come join our winning team.
Danaher is committed to competitive compensation that typically has key components including base salary, variable annual incentive compensation based on personal and company performance, and long-term incentive.