E-Commerce Specialist in Indianapolis, Indiana at Beckman Coulter Life Sciences

Date Posted: 10/8/2018

Job Snapshot

Job Description

Job ID: BEC012014

About Us

At Beckman Coulter, we are dedicated to advancing and optimizing the laboratory. For more than 80 years, we have been a trusted partner for laboratory professionals, helping to advance scientific research and patient care. We do challenging work on a global scale, and are invested in growing our associates’ careers. We embrace continuous improvement, and are passionate about moving science and healthcare forward.



We have a vital role at Beckman Coulter: our focus on innovation, reliability and efficiency has led us to become the partner of choice for clinical, research and industrial customers all over the world.



Beckman Coulter is a Danaher company, operating in two industries: Diagnostics and Life Sciences. 




Beckman Coulter is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.



All employment offers are contingent upon successful completion of our pre-employment drug screening and background/criminal check.


Be sure to follow Beckman Coulter on LinkedIn!




Description

Are you a motivated, self-starter who thrives in an environment where you can lead initiatives to drive growth or change? If you have a passion for ecommerce and digital marketing, then consider this opportunity to implement innovative programs which will advance the ecommerce channel with a company whose audience reach extends around the globe. Beckman Coulter Life Sciences is seeking an ecommerce specialist to join its digital and marketing team.

This role will coordinate marketing plans and support driving online revenue across multiple channels. Responsibilities will include updates to products on beckman.com and coordinating catalog syndication to customers, distributors and marketplaces. The ecommerce specialist will manage merchandising and promotional support for ecommerce programs. Daily responsibility will also include driving ecommerce revenue and orders through beckman.com, management of procurement platform integrations for beckman.com, helping to launch initiatives to drive innovation and customer acquisition, and directing governance on product content and specification data with internal stakeholders.


Responsibilities



  • Manage updates to product information, pricing and content with business unit on beckman.com and online channel partners.

  • Updates product content and metadata on website to support optimization for feed syndication and SEO efforts.

  • Management of Google Merchant Center account and product feed syndicated to AdWords

  • Working with digital marketing team to drive revenue and orders through Google Shopping campaigns

  • Merchandising product lines to drive ecommerce and additional channel growth of customers

  • Coordination of launching punchout capabilities to customers and distributors

  • Execution of promotional offers and support for ecommerce and punchout programs

  • Reporting on key performance indicators (KPIs) for programs and e-business revenue channels

  • Provides assistance in technical documentation scoping for projects that drive channel growth and user experience for ecommerce.

  • Performs user acceptance testing for code deployments and helps to document issues across the website.

  • Monitor industry trends, competitive intelligence and market conditions relative to specific service offerings

  • The analyst will help define e-commerce objectives, strategies, and must be able to develop project budgets, monitor costs and provide status reports to leadership.


Skills/Experience



  • Managing product data within PIM or product database

  • Experience with digital analytics and key performance indicators (KPIs) to drive online revenue and marketing programs

  • Working with ecommerce shopping engines, preference with Oracle, Magento, or BigCommerce

  • Product feed management with procurement systems, Google Shopping or marketplaces

  • Familiarity of content management systems (CMS), preference with Sitecore or Adobe Experience Manager

  • Working knowledge of Microsoft Office programs

  • Working knowledge of project management tools, preference with JIRA and Confluence

  • Experience interfacing with creative agencies/vendors

  • Experience with Salesforce CRM a plus

    The Ecommerce Specialist reports directly to the Global Ecommerce Manager, and will be responsible for driving online revenue, ecommerce marketing programs and innovative projects that will shape the future growth of the company. This role will work with across multiple teams including marketing, sales, client services and IT. The ideal candidate will have 3-5 years of experience managing initiatives for a B2B or B2C ecommerce-enabled website. Candidate should have familiarity of enterprise-level web platforms and analytics.

Job Requirements



Qualifications



  • Bachelor’s degree in business, marketing or communications

  • Ideal experience includes working previously for a manufacturer or distributor in an ecommerce or digital role

  • Agile project management skills

  • Strong communication skills (written and verbal)

  • Self-motivated, performance and results driven


Danaher Corporation Overview

Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, including life sciences, medical diagnostics, dental, environmental and applied solutions. Our globally diverse team of 67,000 associates is united by a common culture and operating system, the Danaher Business System, which serves as our competitive advantage. We generated $18.3B in revenue last year. We are ranked #162 on the Fortune 500 and our stock has outperformed the S&P 500 by more than 1,200% over 20 years.

At Danaher, you can build a career in a way no other company can duplicate. Our brands allow us to offer dynamic careers across multiple industries. We’re innovative, fast-paced, results-oriented, and we win. We need talented people to keep winning. Here you’ll learn how DBS is used to shape strategy, focus execution, align our people, and create value for customers and shareholders. Come join our winning team.

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