Director Product Planning in Wood Dale, Illinois at Videojet

Date Posted: 8/6/2019

Job Snapshot

Job Description

Job ID: VID005360

About Us

Videojet Technologies is a world-leader in the product identification market, providing in-line printing, coding, and marking products, application specific fluids, and product life cycle services. Our goal is to partner with our customers in the consumer packaged goods, pharmaceutical, and industrial goods industries to improve their productivity, to protect and grow their brands, and to stay ahead of industry trends and regulations. With our customer application experts and technology leadership in continuous ink jet, thermal ink jet, laser marking, thermal transfer overprinting, case coding and labeling, and wide array printing, Videojet has more than 325,000 printers installed worldwide. Our customers rely on Videojet products to print on over ten billion products daily. Customer sales, application, service, and training support is provided by direct operations with over 3,000 team member in 26 countries worldwide. In addition,the Videojet distribution network includes more than 400 distributors and OEMs, serving 135 countries.


The Director of Product Planning is responsible for defining the “vision of the future” for Videojet marking and coding products and integrating product strategy with the overall Videojet corporate strategy.  This person will act as the bridge between his/her team of Product Planners and Videojet service, commercial, and regional strategies.  The Director will participate in strategic planning, resource planning, and 5 year product roadmaps across technologies, facilitating tradeoffs with technology and customer needs.


  • Lead the creation of 5 year product roadmaps across all coding and marking technologies that align with the corporate strategy and balance risk for the business
  • Perform deep market and competitive analysis including future scenario building to anticipate changes in the industry over the next 5 years
  • Communicate strategy and gain buy-in from the President and Vice Presidents at quarterly Strategic Innovation Review meetings
  • Leverages team to identify unmet customer needs and desired outcomes through extensive qualitative and quantitative customer/market research, building new business cases around these opportunities, and incorporating those opportunities into the roadmap
  • Works closely with CTO, VP R&D, and engineering teams to define new product innovations, technology success criteria, roadmaps, and business opportunities
  • Drives business partnerships with external providers of product innovations.  Assists in evaluation of third party or open innovation partners in order to assure high-margin business models
  • Key financial measurement – Incremental Revenue from New Product Development to achieve company’s 5 year forecasted growth targets
  • In addition to the product roadmaps, the director will also be expected to contribute to and lead select Videojet strategic initiatives

To be successful in this role, the candidate must:

  • Foster internal relationships in order to secure continual support of the company’s global resources
  • Tell the customers’ stories and strategic implications to the Senior Leadership Team to drive Videojet product and corporate strategy and resourcing decisions
  • Utilize market data to develop proactive strategies to maintain company competitiveness and drive breakthrough innovation in the company
  • Embrace Danaher/Videojet stretch mentality – lead execution of strategic initiatives to achieve breakthrough results and annual, quarterly, and monthly targets
  • Utilize daily and visual management to align product development efforts with Videojet growth targets
  • Build, develop, and engage a strong team (4 direct reports) to ensure achievement of above market results as well as providing succession and supporting the building of talent funnels

The candidate will visibly embody the following traits:

  • Interpersonal and interviewing skills to build rapport and communicate with customers in order to comprehensively understand their market problems and discover unmet needs.
  • Multicultural awareness allowing them to interact with customers and associates throughout the world
  • Associative thinking ability allowing them to process multiple incomplete data sources into a cohesive product strategy
  • Confident to make decisions based on incomplete data sets in order to progress projects forward and then development of plans to reduce risk associated the gaps in the data set
  • Works effectively in matrixed organizations, showing the right balance between conviction of key ideas he/she wants to champion and sufficient flexibility to adapt to change and redirect resources effectively and appropriately.
  • Strong analytical and statistical analysis skills to test and support (or refute) business strategies
  • Drives superior levels of engagement and empowerment within the team and across the organization

Job Requirements



  • Education - MBA preferred
  • Work experience - 10+ years in industrial product management, product planning, new product development, and/or corporate strategy/consulting. Industrial equipment experience is required; packaging industry experience is desirable.
  • Special qualifications - Extensive experience in conducting qualitative and quantitative VOC, identifying needs for technical products in a B2B market
  • Level of travel required. Moderate (25-40%) across the globe

Danaher Corporation Overview

Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, including life sciences, medical diagnostics, dental, environmental and applied solutions. Our globally diverse team of 71,000 associates is united by a common culture and operating system, the Danaher Business System, which serves as our competitive advantage. We generated $19.9B in revenue last year. We are ranked #162 on the Fortune 500 and our stock has outperformed the S&P 500 by more than 5,200% over 25 years.
At Danaher, you can build a career in a way no other company can duplicate. Our brands allow us to offer dynamic careers across multiple industries. We're innovative, fast-paced, results-oriented, and we win. We need talented people to keep winning. Here you'll learn how DBS is used to shape strategy, focus execution, align our people, and create value for customers and shareholders. Come join our winning team.

Danaher is committed to competitive compensation that typically has key components including base salary, variable annual incentive compensation based on personal and company performance, and long-term incentive.